Easy WordPress Mailing List Builder

2009 August 21
by MK
Build a huge list. This plugin allows you to effortlessly and rapidly build a segmented and targeted list of subscribers. It is a free plugin for WordPress. However, to use it, you must have an email marketing account from GetResponse.

Easy, Yet Extremely Targeted Subscription Forms

Consider this, you have a blog about online marketing, and it has a subscription form on every page. The form could have a call to action message that reads like:
JOIN OUR MAILING LIST!
To have a generic call to action not relevant to the page content is just…lame. Contrast that with the following. On your articles about copywriting, your form says:
Multiply your conversion rate. Get the newest copywriting tips delivered straight to your inbox!
And on your articles about SEO, your form says:
Always be at the top of Google results. Get the latest SEO secrets delivered straight to your inbox!
Someone may say I can do that without a plugin. What do I need this for?! First of all, that’s only a fraction of what this plugin does. Second, you can’t do it with the level of ease that I’m about to show you. With this plugin, inserting a form into your article is just a matter of typing: [mlb]Multiply your conversion rate. Get the newest copywriting tips delivered straight to your inbox![/mlb] And the plugin will insert the form, like:
Multiply your conversion rate. Get the newest copywriting tips delivered straight to your inbox!

Will Automatically Segment Your Subscribers for You

It will add WP tags to subscribers!

It will add WP tags to subscribers!

When subscribers pile up rapidly on you with these targeted forms, you’ll need to keep them organized in interest groups. This way, you send targeted newsletters and autoresponders to the relevant groups. Hence, increase the quality of your list and marketing. As mentioned, the plugin integrates with both WordPress and the powerful email marketing system of GetResponse. Each Post in WordPress has tags to describe the content of a post. GetResponse, in turn, allows you to store information about your subscribers, such as their interests. This plugin intelligently assumes that when a user subscribes to your blog from a post that has the tags: seo, online marketing, and conversion rate, that user is also interested in these topics, so this information is added to the subscriber information in your GetResponse account. You can then group subscribers based on their interests!

And Perks

Sidebar Widget

If you’d like to have a subscription form in the sidebar as well, this plugin allows you to easily configure a sidebar subscription form independant of the form that appears within your content.

Fully Ajaxed

The form submission and validation is done completely through Ajax. That means, your visitor doesn’t have to leave your page when they subscribe. They see a nice “Thank You” message and they continue on browsing your site.

Custom Campaigns and Tracking Codes

In your GetResponse account you may have several “campaigns”. This plugin allows you to specify the campaign for each form, like [mlb c="mycampaign"]Call to Action[/mlb] or leave it off and a default campaign will be used. Similarly, if you’re used to inserting tracking codes with your subscription form, you can do [mlb r="mysidebar"]Call to Action[/mlb]

Download & Support

Download the latest version of WordPress Mailing List Builder If you need help with the plugin, please visit the support, documentation and FAQs page.

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